STANDARD ADVERTISING UNITS (SAU) – TABLOID PAGES

Display advertisement pages are Run-of-Paper (ROP) in Tabloid format in the main section of the publication. All are offset ROP with 5-columns to the page, 13-inches to the column. Full-Page charged at 65 column inches. Ads that measure 42-column inches are billed at Full-Page 65 inches. Rates listed below are black and white inch rates. 

OPEN ROP RATES • 4 COLOR CHARGE • INSERTS MECHANICALS

$ 44.50 (net) per column inch 

x 13” SAU Tabloid Publication 
 

$400.00 (4) Four Color Charge

85 Line Scren Offset Printing 
 

$ 50.00 Per Thousand Insert 

65 Total inches per page 
 

eMail AD Copy to: advertising@stylemagazine.com 

Accepted Programs: InDesign, Quark, PageMaker, Photoshop, Word & Acrobat 

Accepted Formats: .pdf, .jpg, .tiff and .eps 

FTP AD Copy To: User Name: Password: 

DISPLAY RATES
 

1/4 – PAGE DISPLAY RATE

2.5c x 6.5″ 5″ x 6.5″ 16.25 Column Inches $ 723.12
 

1/2 – PAGE DISPLAY – VERTICAL RATE

2.5c x 13″ 5″ x 13″ 32.50 Column Inches $1,446.25

1/2 – PAGE DISPLAY – HORIZONTAL RATE

5c x 6.5″ 10-13/16″ x 6.5″ 32.50 Column Inches $1,446.25

FULL PAGE DISPLAY RATE

5c x 13″ 10-13/16″ x 13″ 65.00 Column Inches $2,892.50

DOUBLE TRUCK DISPLAY RATE

11c x 13″ 22-05/16″ x 13″ 143.00 Column Inches $6,363.50

PAGE LAYOUT

• 1 Column ………………… 2-1/16 inches 
• 2 Columns ……………….. 4-1/4 inches 
• 3 Columns ……………….. 6-7/16 inches 
• 4 Columns ……………….. 8-5/8 inches 
• 5 Columns ……………….. 10-13/16 inches 

Circulation Data

The Houston Style Magazine market circulation is 30,000 audited copies per issue. Houston Style Magazine is distributed in over 1,120 urban business locations throughout Houston’s Metropolitan Statistical Data Area of Houston, Texas, which includes Harris and Fort Bend Counties. These 1,120 new distribution points allow Houston Style Magazine to stay abreast of the trends of the Urban lifestyles.

These new 1,120 select distribution points enable advertisers to effectively target, penetrate and brand to this vast untapped Urban consumer market in Houston, Texas. Our 3.5% pass-on-rate gives Houston Style Magazine a weekly readership of 112,000 loyal weekly readers and consumers in the greater Houston market every Thursday.

Distribution By Zip Code

The 30,000 circulation is distributed geographically to the targeted Urban market zip codes. The publication is professionally distributed by our team of (10) ten route drivers who target Zip Codes in Harris County which includes the cities of greater Houston, Katy, Bellaire and Pearland.We also target Zip Codes in Fort Bend County which includes the cities of Missouri City, Richmond, Rosenberg, Stafford and Sugar Land.

The zip codes are broken down by upscale and middle-class Urban neighborhoods throughout Houston,

Texas. These neighborhoods encompass the Greater Houston Metropolitan Statistical Area. 

Targeted Zip Codes

HARRIS COUNTY

77002 77003 77004 77005 77007 77015

77016 77017 77021 77023 77025 77026

77028 77031 77033 77035 77039 77045

77048 77049 77051 77053 77054 77056

77064 77066 77067 77071 77072 77076

77078 77082 77083 77084 77085 77087

77088 77089 77096 77098 77401 77450

FORT BEND COUNTY

77406 77459 77471 77477 77478 77479

77489 77583 77584 77598 

DOUBLE TRUCK LAYOUT SIZE TOTALS

11 Columns x 13” …………………………………………. 143 inches *22–5/16” wide

CONTRACT AND COPY REGULATIONS

ROP advertising position is neither sold nor guaranteed. Advertising copy will not be accepted on a “position or omit” basis. Ads placed at 45-inches or more are billed at Full-Page rate.